Retail Design: Fossil Group
Updated: Jan 9, 2018
publication dateMar 24, 2015 publication descriptionAssociation for Retail Environments
publication descriptionCreating a look consistent with the retailer’s full-price stores, this outlet features a similar design with economical materials such as laminate rather than high-end woods. A custom seating area and clearly defined product zones convey a welcoming environment. Open-sell fixtures make merchandise easily accessible. Visuals, differing in height and depth, include large lit graphic panels and a dozen TV monitors conveying seasonal stories. A large wall covered with product tins targets devoted fans, who collect the popular packaging.
Photography Brandon Schulman Photography, New York
Retailer, Design Fossil Brand Environment, Design & Construction, Richardson, TX
Store Fixtures TRIAD, St. Louis, MO